Importance of Marketing and Communication in Recruitment

Importance of Marketing and Communication in Recruitment

In the recruitment function, marketing and communications are some of the core facets that contribute to the growth and success of a business. Marketing mainly involves publicising of the business through different campaigns to make the public aware of the business existence (brand marketing), services offered and what is special about the services. Communication, on the other hand, involves the exchange of information both internally and externally.

Precious Murena-Nyika

Precious Murena-Nyika

The number of awards and honours given to this Zimbabwean powerhouse is testament to Precious Murena-Nyika’s prestigious professional career. Named as an Outstanding Leader at the Human Capital Management 2016 and amongst the 100 Most Influential Global HR Professionals, Precious now presides over the Institute of People Management Zimbabwe, alongside her current role as Human Resources & Communications Director at Lafarge Cement Zimbabwe.

Women in Africa

Women in Africa

5% of CEO roles in Africa are held by women. Let that figure sink in a moment.

For a continent where women outnumber men, according to the 2011 census by the Worldstat (Source: here), you might think this percentage shocking. And it is. Yet across the continent and the Africa diaspora, companies and individuals are fighting for equal representation. This blog will examine some of these profiles alongside the problems this lack of diversity creates.

Discover the upcoming Talent Agenda Series Southern Africa Event

Discover the upcoming Talent Agenda Series Southern Africa Event

Are you a HR or business leader in Africa? Do you have a passion for emerging markets and strategic insights? 

It gives me great delight to write Talent Agenda Series’ first blog, introducing you to our upcoming event taking place from 25-26 October 2017 in Johannesburg.

The Talent Agenda Series, since its inception 4 years ago, builds on the experience of our parent Global Career Company, which has worked alongside Human Capital leaders throughout the African diaspora for over 14 years.

The Talent Agenda Nairobi Conference Closed with a Fantastic Final Day 

The Talent Agenda Nairobi Conference Closed with a Fantastic Final Day 

The Talent Agenda Series East Africa’s final day was a great success with an illuminating discussion on Elevating Women in Business, the panel contain three inspirational women: Benthe Legg the Human Resources Director at Maersk Line, Angela Karuga, HRBP for East Africa at Nielsen and Florence Nyokabi the Head of Human Resources in Kenya and East Africa at Standard Chartered.