This year, The Talent Agenda East Africa, gathered the region top HR and Business leaders. The conference, amazing line-up of HR expert focused the discussion on How to MasterDisruptive trends in East Africa.
It is the dream of every company or organisation to acquire and retain highly qualified and dedicated personnel to ensure that optimal performance is attained all the time. The employer may decide to use the reactive or proactive recruitment approach. In a proactive approach where the company sells itself to the candidate, the company needs to showcase its company culture in order to attract high-quality applicants.
In the recruitment function, marketing and communications are some of the core facets that contribute to the growth and success of a business. Marketing mainly involves publicising of the business through different campaigns to make the public aware of the business existence (brand marketing), services offered and what is special about the services. Communication, on the other hand, involves the exchange of information both internally and externally.
September 2016 saw the gathering in Nairobi, Kenya, of 200 HR and business leaders to lead the talent agenda, across a series of events including a HR Conference, Employer of Choice Awards and Recruitment Summit.
To discover more about the sessions and speakers, or to download the programme, please click below
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